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Selected Works & Commercial Case Studies

Strategic Brand Transformations & High-Growth Systems

Explore in-depth case studies detailing omnichannel brand architecture, high-converting short-form video systems, and autonomous AI-accelerated creative pipelines.

Instagram design case study for AssuranceJ Homecare Services, U.S. homecare provider.
Social Growth

Homecare Social Media Case Study: AssuranceJ

A U.S. homecare provider tried outsourcing design for the first time as an experiment. Ten Instagram posts, revisions within the hour, and a 5-star review later, they are confident in the process.

Client: AssuranceJ Homecare Services
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Instagram content case study for Craft Landscaping, Canadian landscaping company.
Social Growth

Landscaping Social Media Case Study: Craft Landscaping

A repeat client, 30 deliverables, and one clear rule: the design must never overpower the work itself. How I built scroll-stopping Instagram content for a Canadian landscaping company.

Client: Craft Landscaping
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Content system case study for Bay Body Space fitness and wellness brand in Dubai.
Brand Identity

Bay Body Space: Fitness Brand Content Case Study

How a complete content system, 12 feed posts, 10 stories, 8 reels, SEO captions, and a LinkedIn refresh, gave a Dubai fitness brand a consistent public presence.

Client: Bay Body Space
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Social media revival case study for Linda's Dutch Pancakes, Aruba brunch spot.
Social Growth

Linda’s Dutch Pancakes: Social Media Case Study

Linda's Dutch Pancakes is a well-known brunch spot in Aruba whose social media had gone completely quiet. Here is how a 45-day content plan built from scratch brought the brand back to life online.

Client: Linda’s Dutch Pancakes
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