Nishat Linen Launched Summer Collection 2016

Nishat Linen is one of the biggest textile and home fashion retail chains in Pakistan that has redefined the industry with acute attention paid to quality, design and affordability.

Nishat Linen has expanded to a full collection of ready-to-wear and unstitched clothing, home linen as well as accessories including shoes, handbags, small leather goods, scarves, and jewelry.

They having an online store as well as more than 70 outlets in 29 cities and expanding in Pakistan, Nishat Linen boasts of an international retail presence in Dubai, Abu Dhabi, Saudi Arabia, Canada, UK and now in USA too.

Nishat Linen launched their most awaited summer collection on 3rd March, 2016 in Dolmen Mall Clifton, Karachi.

While talking about the collection, Ms. Naz Mansha (CEO of Nishat Linen) revealed,

“’Nishat Linen’ has launched our 2016 summer collection in its unique color palette keeping the season and the lifestyle of our clients in mind.”

She further revealed,

“Overall, the Nishat team has created a wide range of apparels for the Pakistani women from all walks of life.”

The launch was attended by models, celebrities and socialites including Anoushey Ashraf, Maheen Khan, Rubya Chaudhry, Fauzia Aman, Areeba Habib, Humaira Asghar Ali, Saima Azhar, Mahvish Hasan, Ruby Shakeel, Zainab Chottani, Amna Malik, Neelo Munaf, Aamir Mazhar, Saira Saigal, Salima Fareesta, Tara Uzra Dawood, and Zahraa Saifullah among many others.

The collection featured three piece suits with printed chiffon dupattas in charmeuse, crinkle, bemberg and silk giving off the vibe of ultra-feminine silhouettes and fluidity while the 100% cotton shirts and trousers are the perfect fabrics for the upcoming summer.

With the right combination of chic, elegance and finesse, the collection is just the perfect blend for the woman of Pakistan who knows how to carry it right.

Nishat Linen is focused on providing fashion conscious individuals with premium quality fabrics paired with the trendiest of designs each season at an affordable price and fulfills the fashion needs of every woman who wants to look good.

Here are some pictures from the launch of Nishat Linen summer collection 2016.

Fashion Pakistan Week (FPW) 2K15

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Fashion Pakistan week Winter Festive #FPW15

Fashion Pakistan, is one of the leading platform for Pakistani fashion designers. Fashion Pakistan has a long tradition of holding bi-annual fashion weeks, with the very first Fashion Pakistan Week, which held in 2010. Since then, the council has continually looked to new ways to support Pakistan’s growing fashion industry.

The council organizes 2 fashion weeks in a year, one as spring/summer fashion week, and the other as autumn/winter fashion week.

Winter in Pakistan represents an array of festivities, weddings, winter balls, and the general mood of celebration. Previously known as the Autumn Winter show, but this year’s FPW Winter Festive promised to showcase all the colours of Pakistani festive wear, ranging from luxury pret to bridal, and formal wear. So, this time council came up with a very bigger, exciting and even better fashion week, which held in Karachi on 28th, 29th, and 30th November 2015, in collaboration with Urdu1 as the exclusive event and media partner.

The designers carefully selected by Fashion Pakistan to participate in this year’s Winter Festive include some of the most prominent names in Pakistani fashion. In which Shehla Chatoor, Toni&Guy Trend Show (featuring Sania Maskatiya and Deepak Perwani), Ayesha Hashwani, TenaDurrani, Hisham Malik, Sana Safinaz, Wardha Saleem, Maheen Karim, Obaid Sheikh, Elan, Nida Azwer, FnkAsia, Deepak Perwani, Umer Sayeed, Zaheer Abbas, Delphi by Nida Tapal, Zainab Chottani, Faraz Manan and Nauman Arfeen. Also showcased for the first time at FPW was renowned couturier Nilofer Shahid, who closed the event with the grand finale.

Many celebrities and showbiz stars became the part of it. In which Ayesha Omar, Imran Abbas, Mahira Khan, Adeel Hussain, Shehryar Munawar Hareem Farooq, Syra Shahroz, Maya ali, Osama Khalid Butt, Ahsan Khan, Faysal Quraishi, Aijaz Aslam, Mehwish Hayat, Sanam Saeed, Sarwat Gillani, Sana Bucha, and Waqar Ali Khan were there among others.

The event was managed by CKO Events Architecture, and backstage was managed by Production 021.  Saba Ansari and Samiya Ansari of ‘Sabs’ served as the official styling partners for the event.

Show direction and choreography done by Frieha Altaf of Catwalk Event Management and Productions. Latitude CRS was again handled the event PR.

In the end, I would like to add statement of Ms. Wardha Saleem, CEO Fashion Pakistan, in which she said, “Fashion is a burgeoning industry in Pakistan, and adds immense value to our economy. Constant innovation and encouragement will not only boost the industry but also give headway to new talent in Pakistan.”