IFLIX, the world’s leading Internet TV service has announced a licensing deal with Hum TV, Pakistan’s most established and acclaimed 24-hour entertainment TV channel, and soon to launch in Pakistan.
iflix members in Pakistan will soon be able to watch Hum TV’s most popular and award-winning dramas, including Bin Roye, Udaari, Mann Mayal, Zara Yaad Kar, Pakeeza, Gul-e-Rana, Maan, Kaisay Tum Se Kahoon, Qaid-e-Tanhai, Vasl and many more. In the coming months, it will continue to add more of Hum TV’s best dramas, with all the time audience favorites including Humsafar, Zindagi Gulzar Hai, Sanam, Diyar-e-Dil, Sadqay Tumhare, Dil-e-Muztar, Meray Qatil Meray Dildar, Man-o-Salwa, Shanakht, Kadoorat, and many more.
While announcing, James Bridges (iflix Group Chief Content Officer) stated,
“We are deeply committed to localization, and this landmark partnership with Hum TV is a testament to that promise. We are thrilled to add so many of Hum TV’s most popular and award-winning beloved, local dramas to our vast library of top international and regional content, as a part of our promise to deliver the best and widest selection of TV shows and movies from all over the world to our members.”
Hassan Jawed (Chief Strategy Officer of Hum Network Limited) commented,
“Our collaboration with iflix exhibits our commitment to promoting quality entertainment content globally. As part of this commitment, we have focused on digital media to make our content easily accessible to our global target audience. We are confident that iflix will prove to be a key strategic partner for us in the years to come.”
iflix is currently available in Malaysia, Thailand, the Philippines, Indonesia, Sri Lanka, the Maldives and Brunei, and will continue to spread its world-class service to emerging markets in the coming months. It offers consumers a vast library of top Hollywood, Asian regional, and local TV shows and movies including many first run exclusives and award winning programs. iflix subscribers can also download TV shows and movies from iflix’s extended index for offline viewing.