Category: Launch

Punjab Nahi jaungi – All set to release this Eid-ul-Adha

An entry that has never seen before!

Yesterday an event for trailer launch was held at Neuplex Cinema, Karachi. The entry of the leading cast took place at horse cart which has never seen before for any movie.
It was a trailer launch of upcoming Pakistani movie “Punjab Nahi Jaungi (PNJ).”

The leading actors include Humayun Saeed, Mehwish Hayat, and Urwa Hocane. While Ahmed Ali Butt, Saba Hameed, Sohail Ahmed, Azfar Rehman, and Naveed Shehzad has  contributed as supporting actors. Movie is produced by Salman Iqbal, Humayun Saeed, Jerjees Seja, and Shahzad Nasib, written by Khalil-ur-Rehman Qamar, while directed by Nadeem Baig.

Trailer of the movie,

Although it was a trailer launch but the crowd, celebrities, socialites, bloggers, press, media and many others made it feel like premiere of movie.

Red carpet was full of glam and glore, and after that everybody moved to cinema hall. And then the trailer of most awaited movie finally launched, the teaser of the movie which was launched almost 2 months ago made the curiosity increase for trailer, and now after the launch of trailer, level of curiosity and expectations has reached its peak.

Let’s talk about the movie trailer. From entertainment to climax, action to comedy, love to romance, cinematography to direction, acting to dialogues, each and everything comes in wow factor. One of the song “Tere Naal” is mind-blowing, camera work is fab, location and sets are awesome, while the dialogues are entertaining. Few of the dialogues are following.

“Karachi ki ladkiyan you don’t know, Dimag mehdud or taleem zyada!”

“Mai bhi Faislabad sy baazi haarne nahi aya, jeet ker jaun ga ya phir jeet ker dikhauga!”

“So saal purani mohabat ko ek pal me berbaad ker dya!”

“Mohabat me aurat sy koi jeeta nahi he, or Nafrat me aurat ko koi hara nahi ska!”

Trailer of the movie has already captured the hearts of many audience, and because of it expectation level has reached its peak. Now, let’s wait for the movie which is all set to release on this Eid-ul-Adha, then we will know that either the movie has fulfilled its commitments or not?

 

Launching event of Infinix S2!

Infinix Mobility held an event and launched its second phone of S-series named Infinix S2, on 14th April, at National Sailing Centre, Karachi. Media and PR of the event was managed by Kolachi Events.

The CEO of Infinix Mobilty, addressed the gathering, and tried to speak in Urdu, but he got failed. Well, while addressing, he told the features and specifications of S2 smartphone, and said that S2 having dual cameras in front, one for selfie and other for wide angle selfie (Wefie). He also shared the importance of selfie in this era, not only for youth but also among for all.

The event was attended by socialites, youth, university students, bloggers, and media among others. From start to end, the event was full of fun, and lots of excitement. The youth of the Karachi was going crazy after every performance by DJs, and Lahore based band SomeWhatSuper made the night, the moment Sibbi boy came on stage and sung his super hit song “Kadhen Milanda Seen.” the energy level of the youth reached at its peak, and the crowd became uncontrollable.

The event ended at the lucky draw section, in which names of 5 lucky winners were announced that will get Infinix S2 after crossing the stage of formalities.

Let me share the specification of Infinix S2,

Display

Size: 5.2 Inches

Technology: IPS LCD with 2.5D Arc Glass

Resolution: HD (720 x 1280 Pixels) 282 PPI

Protection: Dragontrail Glass

Platform

OS: Android 6.0 Marshmallow with XOS Chameleon

Chipset: MediaTek MT6753

CPU: 1.3GHz Octa Core Cortex-A53

GPU: Mali-T720 MP2

Ram: 2 GB

Storage

Internal: 16GB

Expansion: 128GB via microSD

Cellular

SIM: Dual SIM (Micro-SIM)

Networks: 4G LTE, 3G HSPA+, 2G EDGE & GPRS Networks

Connectivity

WI-FI: Wi-Fi 802.11 b/g/n

Bluetooth: Bluetooth 4.0

GPS: A-GPS

USB OTG: Yes

USB: MicroUSB 2.0

Audio

Jack: 3.5mm Audio Jack

FM Radio: Yes

Sensors

Biometric: Fingerprint Sensor

Environmental: Proximity Sensor & Ambient Light Sensor

Orientation: Accelerometer

Battery

Capacity: 3000mAh

Type: Li-ion

Removable: No

Charging: Fast Charging

Design

Material: Metal

Here are few pictures from the event.

HSY Launched his Karachi Flagship Store

Pakistan’s biggest fashion force, Hassan Sheheryar Yasin (HSY), launched his Karachi retail flagship on 13th May, at the Dolmen Mall in Clifton.

While talking about the launch Hassan Sheheryar Yasin said,

“As we expand our ready to wear lines at HSY across formal, semi-formal and every day wear, Karachi is a natural market for us and we are delighted to be opening at the city’s most popular mall. Indeed the aim of the store is to make the HSY brand more accessible to our customers in Sindh as is the case of the Punjab, where they will be able to buy our new collections immediately after their runway showcase. I have been spending a lot of time in Karachi throughout the last year with the filming on my television show and the opening of the HSY mansion and have found the city’s retail spirit to be thriving. Also, as our brand becomes more aligned with the stars of film and television as a natural course, Karachi as the hub of media makes a lot of sense to us. Karachi, get ready for HSY!”

The new store was furnished with interior pieces crafted by the artisans at YOCA. The event was managed by J&S with Public Relations by Lotus.

The three different lines will share HSY, HSY Ltd PKR 7000 line which started in cotton and silk tunics for women working retail, featuring ready-to-wear formals light line luxury PKR PKR 25,000 and 50,000 starting from the top wear price.

Nishat Linen Launched Summer Collection 2016

Nishat Linen is one of the biggest textile and home fashion retail chains in Pakistan that has redefined the industry with acute attention paid to quality, design and affordability.

Nishat Linen has expanded to a full collection of ready-to-wear and unstitched clothing, home linen as well as accessories including shoes, handbags, small leather goods, scarves, and jewelry.

They having an online store as well as more than 70 outlets in 29 cities and expanding in Pakistan, Nishat Linen boasts of an international retail presence in Dubai, Abu Dhabi, Saudi Arabia, Canada, UK and now in USA too.

Nishat Linen launched their most awaited summer collection on 3rd March, 2016 in Dolmen Mall Clifton, Karachi.

While talking about the collection, Ms. Naz Mansha (CEO of Nishat Linen) revealed,

“’Nishat Linen’ has launched our 2016 summer collection in its unique color palette keeping the season and the lifestyle of our clients in mind.”

She further revealed,

“Overall, the Nishat team has created a wide range of apparels for the Pakistani women from all walks of life.”

The launch was attended by models, celebrities and socialites including Anoushey Ashraf, Maheen Khan, Rubya Chaudhry, Fauzia Aman, Areeba Habib, Humaira Asghar Ali, Saima Azhar, Mahvish Hasan, Ruby Shakeel, Zainab Chottani, Amna Malik, Neelo Munaf, Aamir Mazhar, Saira Saigal, Salima Fareesta, Tara Uzra Dawood, and Zahraa Saifullah among many others.

The collection featured three piece suits with printed chiffon dupattas in charmeuse, crinkle, bemberg and silk giving off the vibe of ultra-feminine silhouettes and fluidity while the 100% cotton shirts and trousers are the perfect fabrics for the upcoming summer.

With the right combination of chic, elegance and finesse, the collection is just the perfect blend for the woman of Pakistan who knows how to carry it right.

Nishat Linen is focused on providing fashion conscious individuals with premium quality fabrics paired with the trendiest of designs each season at an affordable price and fulfills the fashion needs of every woman who wants to look good.

Here are some pictures from the launch of Nishat Linen summer collection 2016.

J. Proudly Presents “HAR RANG APNA”

Pakistan’s top fashion retail brand J. launched their new collection “Har Rang Apna” on 4th February, 2016 in Dolmen Mall Clifton, Karachi.

J. is known for their traditional craftsmanship, and did not disappoint with its newest collection. Har Rang Apna is a perfect blend of traditional and contemporary design philosophy and was received with huge applause and appreciation by the attendees.

Har Rang Apna is inspired by truck art and boasts a range of outfits, including beautiful kurtis, exquisite jacquard, lawn triads, and more. The collection is a dazzling palette, with every colour of the rainbow represented. The sophisticated cuts and stylish embellishments lend a certain elegance to the whole volume.

Speaking about the collection, Ali Mufti (Head of Sales & Marketing) said,

“Truck art represents our country’s shades; we own the colours of Pakistan and are showcasing the best of our hues. Every province has its own flavor but a common thread of colour and surrealism defines the art that rooms the roods. It is truly a canvas pointed with all the colours of Pakistan.”

In attendance were some prominent personalities from the fashion and entertainment industry, including Shamoon Abbasi, Nadia Hussain, Javeria Saud, Abbas Jaffri, Junaid Khan, Omar Shahzad, Kiran Khan, Rubab, Sadia Imam, Areeba Habib, Sadaf kanwal, Aliya Imam and Deputy Speaker Sindh Assembly Dr. Shahla Raza along with MNA Shahida Rahmani.  Har Rang Apna, J. Vol 1 is available in all J. outlets nationwide.

Since its inception in 2002, J. has always striven to stay ahead of the game. Today, it is one of the largest clothing brands in Pakistan and beyond. Beginning as a line of menswear, the brand has since expanded into all things fashion, with a vast collection of clothing for women, as well as accessories, fragrances and more.

Here are some pictures from the event